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Sundrop Mobile Client Builds 10,000 Customer Database in Less than 90 Days
Sundrop Mobile Client Builds 10,000 Customer Database in Less than 90 Days
Sundrop Mobile is pleased to announce the astounding results of an independent business owner who has cultivated a complete customer database of more than 10,000 new loyal customers in less than 90 days at a single location by using Sundrop’s loyalTXT "card-less" mobile loyalty program.
FL,
Maitland,
United States
(pr4links.com)
11/05/2011
Orlando, FL, May 11, 2011 -- Sundrop Mobile is pleased to announce the astounding results of an independent business owner who has cultivated a complete customer database of more than 10,000 new loyal customers in less than 90 days at a single location by using Sundrop’s loyalTXT "card-less" mobile loyalty program.
Mobile technology is game-changing for loyalty programs. Because there are no cards to carry, consumer participation in Sundrop’s mobile loyalty solution is very high, particularly when compared to traditional card- based programs. With POS integration, Sundrop’s loyalTXT can be configured to remind operators to invite customers to join – a step often forgotten by staff during the check-out process – and once the customer’s mobile number is entered into the POS, the merchant is “hands off” while customers complete registration, providing a full data profile and social media authorization during the process.
This merchant’s experience is far from unique in Sundrop’s mobile loyalty program. Merchants using Sundrop’ POS-integrated solution who faithfully promote the program during check out will on average achieve 1,600 participants in the first 30 days and can see as many as 4,000 to 6,000 participants per location in 90 days. Registration means that merchants can then reach out to members of their database by SMS text, voice broadcast, email, and social media anytime.
Having an addressable customer database of this magnitude provid merchants with an important competitive advantage. One Sundrop merchant has learned that several direct competitors are planning store openings nearby and intends to use their 7,000+ member database to offer aggressive promotions during the competitors’ opening weeks. With such a large collection of loyal customers’ mobile numbers and email addresses, this merchant will save thousands of marketing dollars in comparison to his competitors who will have to use expensive mass media to attract customers.
Travis Priest, Sundrop Mobile CEO, said, ““We are enthusiastic about the results achieved by this independent merchant as it demonstrates part of the power of our mobile loyalty program: large, rapid database builds; segmented, multi-channel outbound communications; and ROI measurement of every campaign – including traditional media – through POS-integrated coupon redemption and customer tracking. ”
About Sundrop
Sundrop Mobile is a mobile marketing and loyalty solutions provider pioneering the “Social POS.” Sundrop’s “card- less” mobile loyalty program, loyalTXTTM, uses a consumer’s mobile number as their "loyalty card," text messaging with email for data collection and communication, and seamlessly integrates social media and location-based services. Sundrop introduces merchants to their customers by helping merchants rapidly build large, opt-in
customer databases at the point of sale and then enables merchants to market to these customers with targeted SMS text, email, voice, and social media communications while fully measuring the ROI of every campaign. www.sundropmobile.com
Contact:
Mathew Hubbard
Sundrop Mobile, Inc.
2301 Lucien Way, Ste. 425
Maitland, FL 32751
866-273-2661
press@sundropmobile.com
http://www.sundropmobile.com/
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