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Client Focused Media To Donate Over 1,000 Volunteer Hours To Local Nonprofits

CFM launches “Project Refocus” campaign at www.itstimewedonate.com Jacksonville, Fla., March 14, 2011- Client Focused Media, a full service Jacksonville based marketing and advertising agency, has partnered with several local nonprofits to donate volunteer hours and media services. The company has set a goal for 2011 to visit different nonprofit organizations each month in an effort to give back to the community in a campaign titled “Project Refocus.”
Jacksonville, FL, United States (pr4links.com) 18/03/2011
The goal of this new nonprofit outreach is to raise awareness for various nonprofit organizations in the Jacksonville area. “CFM is in a fortunate position to help others in the community,” said Mike White, president of CFM. “I believe that the dedication of all of the nonprofits in our area as well as the volunteers in those organizations is what really shapes our city. As funding is being cut to nonprofits, and donation levels are down, we wanted to step in to help in any way that we could.” Mike White and his team plan on donating over 1,000 volunteer hours on company time in 2011. “Several employees are also very involved in the community on their own time and serve on local nonprofit boards and committees,” said White.

Each month, employees of CFM will visit different nonprofits in the area and volunteer for up to eight hours. The idea is to give back to the community and come together as a group in the process. CFM is also involving the current interns of each semester, in hopes of passing on this philanthropic attitude to the next generation of business professionals.

Not only will the agency donate their time and energy, they will also be donating media services. In a meeting with the nonprofit organization, CFM will assess their individual needs and then come up with a customized plan. These services could include anything from designing a new logo, creating a website, advertising and features in local publications, or even a complete rebranding of the organization.

Catty Shack Ranch was the first nonprofit organization to be a part of the “Project Refocus” outreach program. The CFM team headed out to Catty Shack Ranch on January 28th to assist in painting and clean up for the big cat sanctuary. Thirteen CFM employees ventured out to the 10 acre property and had the opportunity to witness first hand the brilliance of the wild creatures.

In a four hour period, CFM was able to complete several major projects for the Catty Shack Ranch and receive a tour of the beautiful and vast property. “The experience was amazing. The care and dedication that they have for these animals is outstanding. The team at Catty Shack are not just volunteers, they have changed their lives and dedicated themselves to this cause and it is great to see how passionate people are for causes they believe in,” said Patrick Sullivan, VP of Client Services at CFM.

The media services CFM will provide to the Ranch will increase the community’s awareness of this crucial rescue organization. The first media project CFM will take on is building the organization a new website. “With technology as an integral tool in our daily lives, consumers and potential donors utilize multimedia and mobile applications more and more. Any business or nonprofit needs a professional website to stay in front of their current and potential market to compete for dollars,” said Erica Lanier, Vice President of Creative at CFM.

Kim Kyle, Volunteer Coordinator for the Ranch explains their desperate need of more volunteers. “We are an all volunteer organization with no paid employees—we depend on our volunteers!” Catty Shack Ranch is home to a total of 44 animals. It is owned and operated by Curt LoGiudice. He started the Ranch in 1985 after receiving a cat in need of rescue.

In February, CFM went to City Rescue Mission, a nonprofit, faith-based organization that provides food, shelter, emergency services and residential recovery programs to homeless men, women and children. CFM helped cook and serve lunch to the residents of the recovery program and then received a tour of the facility.

In addition to providing emergency services for the homeless, City Rescue Mission offers life-changing programs like New Day Workforce and LifeBuilders Recovery Program to help the homeless get off the streets and back on their feet. City Rescue Mission served over 200,000 meals last year and provided nearly 100,000 nights of safe shelter. The organization does not receive government funding; financial support comes from donations made by concerned individuals, churches, businesses and civic organizations.

CFM and the BUZZ have donated media services and advertising space in their publication to City Rescue Mission. The organization will be featured on the BUZZ website and in the publication.

“The employees and volunteers are very passionate and dedicated in helping each person to get back on their feet,” explained Megan Robertson, Associate Publisher of the BUZZ Magazine. “A lot of people are unfamiliar with the strong program that City Rescue Mission has to offer and letting our readers know about the program will be very beneficial to the organization.”

The volunteer efforts have already caught on with some other local companies. Stephen Strum, interim president of Coastline Federal Credit Union, plans on joining the efforts. “I saw what Client Focused Media was doing and we are now going to give employees the opportunity to join in the volunteer effort.”

For more information on how to get your business involved or if you are a nonprofit looking for volunteers, visit www.itstimewedonate.com or call 904-232-3001.

About Client Focused Media

Client Focused Media is a leading full service marketing and advertising agency in Jacksonville, Florida. Established in 2002, CFM represents over 90 area companies in numerous categories and assists with campaign strategies and media solutions. Client Focused Media staffs a team of advertising professionals dedicated to providing clients with the tools and avenues needed to market their business or create brand equity. At CFM, the client always comes first. Visit http://www.cfmedia.net for more information.

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